The August issue of Vanity Fair contains a must-read article for all higher education trustees and institution and foundation administrators about Harvard University’s endowment implosion.  Although Harvard is a a great distance both geographically and academically from most West Virginia higher education institutions, there is much to be learned from the Harvard experience.

Lesson No. 1: If investment returns sound too good to be true, they are.

Harvard University got used to double-digit endowment investment returns throughout the early part of this decade and believed they would continue forever.  But at one point last year, Harvard reported an $8 billion, or 22 percent, loss in the value of its endowment over a four month period.  To put that number in perspective, it’s more than 40 percent of West Virginia’s ENTIRE state budget if you include everything from federal revenue to special revenue like West Virginia higher education’s total tuition and fees.  Why did Harvard go from doing so well to doing so badly so quickly?  It was investing significant amounts in high-risk/high-return activities (e.g., high-tech start-ups, credit default swaps, cross-currency swaps, venture capital funds, junk bonds).  What has Harvard had to do to address this crisis?  Sell off parts of its investment portfolio at bargain basement prices and seek bonding at the worst possible time financially – December 2008.  One commenter characterizes the situation in which Harvard finds itself now as a “death spiral.”

In Senate Bill No. 603 (2005), the West Virginia Legislature gave West Virginia University and Marshall University authority to invest a portion of their state funds through their foundations instead of through the Treasurer’s low-risk, low-return options.  Both institutions were slow to take advantage of this flexibility, but ultimately did so – and, I’m pretty sure, have lost money as a result.  The greater flexibility couldn’t have been given at a worse time for those two institutions.

Lesson No. 2: Build what you can afford.

Harvard University initiated an overly ambitious building program, which included construction of a $1.2 billion science complex, that had to be halted.  To put this last amount in perspective, the proposed cost is about twice the ENTIRE annual state appropriation for West Virginia’s higher education system.

Have any West Virginia schools engaged in an ambitious building program that has proven difficult to pay for?  Yes – Fairmont State University.  The debt was undertaken assuming that more students would enroll and thus help shoulder the increased debt.  Shortly after the debt was incurred, enrollment began to drop – stretching the University’s resources.

Chemical peel, anyone?

Last week I wrote about the struggles of Kinetic Park in Huntington with its dermatologist anchor-tenant and indicated that I would write about the struggles of two other research/technology parks in the new future: the Dow Technology Center in South Charleston and the West Virginia University Research Park in Morgantown.

On Sunday, Charleston Gazette reporter Eric Eyre wrote about the Dow Technology Center.  The article was titled “Supporters try to save South Charleston Tech Park,” which says about all that needs to be said about the current status of the Tech Center.

Unlike Kinetic Park and the WVU Research Park, which have never succeeded in getting off the ground, the Dow Tech Center has a storied past.  Located on a relatively flat area between I-64 and Corridor G in South Charleston, the Union Carbide Tech Center opened in 1949; employed as many as 3,500 chemists, technicians, researchers and engineers in its heyday; and produced more than 30,000 patents worth $18 billion, according to the article.  Intriguingly, this was done in an area without a research university or a significant educational pipeline of science, technology, engineering and math (STEM) graduates.  (Nearby West Virginia Tech produced engineering graduates, but not in the quantities or advanced degrees needed to support a major research facility.)

Over the last several decades, the South Charleston Tech Center has fallen on hard times.  With the exception of the Mid-Atlantic Technology Research and Innovation Center (MATRIC), with about 150 employees, not much remains of the Tech Center.  The article quotes a MATRIC employee as saying: “There’s a lot of intellectual capital left in the valley.  This is an ideal place for technology development.  It’s like Research Triangle Park in North Carolina.”  I don’t think this assessment is correct.  While Union Carbide invested millions, if not billions, of dollars in the Tech Center and brought smart people from all over the nation and world to the Kanawha Valley, it is very unlikely that another private sector entity would do the same.  Why not?

  • Intellectual Capital.  Unlike Research Triangle Park, which is surrounded by Duke University, the University of North Carolina and North Carolina State University, the Tech Center is surrounded by West Virginia State University and the University of Charleston, neither of which has the kinds of strong STEM programs needed to support the Tech Center, and West Virginia University Institute of Technology, which has some of the programs, but is struggling at best, dying at worst.  Furthermore, WVU-Tech’s last foray in the direction of the Dow Tech Center was an unmitigated disaster; just ask the “Take Back Tech” folks.
  • Environmental Issues.  Having been aware of at least two efforts to assess environmental conditions at the Center, I know there are widely divergent opinions.  Clearly, there are serious environmental issues associated with a sediment pond on the property.  Beyond that, some people think the site is quite habitable.  Regardless, any time an environmental cloud hangs over a piece of property, it presents serious challenges for any marketer of that property.
  • The Owner.  Dow Chemical, which owns the property, faces a financial dilemma.  It has a series of old buildings on property that is of little use to it now, and there’s no single buyer on the horizon willing to take all the property off its hands.  So rather than continue to maintain buildings that are partially occupied, Dow is beginning to level them to reduce maintenance costs.  Additionally, Dow is not the easiest company with which to deal on property issues, I have been told.

Keeping with our dermatological theme, can West Virginia University and/or Marshall University provide the necessary chemical peel?  No.  Neither institution has the critical research mass needed on its home campus.  If significant institutional resources were redirected to South Charleston, it probably would weaken both institutions’ current research-building efforts.  Additionally, there is little likelihood of a new infusion of external resources at either institution to support such an endeavor.

Can West Virginia’s state government provide the necessary chemical peel?  Not without taking an incredible risk.  If the property ended up in the hands of the State, the State also would inherit a set of old facilities that need to be maintained and some serious environmental questions.  Additionally, the State would have to find a significant number of new tenants for the site.  All one has to do is tour facilities on the Capitol Complex to appreciate what a poor landlord the State historically has been.

What’s the best-case scenario?  Create a consortium of educational and private sector organizations in addition to MATRIC to serve as anchor tenants at the Tech Center.  On the education front, create a higher education center, much like the one in Beckley, which has the potential to thrive and grow, and locate the Kanawha Valley’s new Advanced Technology Center on the site.  On the private sector front, market, market, market the Center to anyone and everyone who might have the slightest interest.  It’s a long shot, but I think it’s probably the best shot we have.

Yesterday WSAZ-TV reported on Kinetic Park in Huntington.  As originally envisioned, Kinetic Park was to be a technology park closely connected to Marshall University.  Today only a dermatologist’s office and an accounting firm reside on the upper level of the site.  Surrounding them is the West Virginia equivalent of sagebrush.

The strangest part of the WSAZ story concerned site infrastructure.  Dr. Susan Touma, the on-site dermatologist (an anchor tenant for nerdy technology types?), told the reporter: “We had phone lines put in and a lot of different other things that weren’t in place.”  WSAZ went on to report that contractors were just laying cable for TV and high speed internet access yesterday.  How on earth can you claim to have a technology park when you don’t even have high speed internet access available on your site?  I had always assumed that Kinetic Park had not succeeded because of the lack of needed entrepreneurial talent in Huntington.  Now I learn it may have been the lack of internet?

Before anyone in Morgantown laughs about the plight of Huntington’s Kinetic Park, please take a tour of the West Virginia University Research Park on Route 705 in what otherwise is a booming area of Morgantown.  According to a November 2002 WVU press release about the Research Park, then Vice President for Research John Weete said: “It is fully expected that the WVU Research Park will become a self-sufficient, cost-effective, world-class center of research, technology development, commercialization and business activity resulting from strong links between the park occupants and the intellectual capital of WVU”  … in “multi-tenant buildings totaling approximately 650,000 square feet of space.”  This quote is not intended to be a clue to help you locate the site.  All I can say is: Look for the West Virginia equivalent of sagebrush.  If any place has the sagebrush market cornered, it’s West Virginia University’s Research Park.

As someone will surely tell me, the heartbreak of psoriasis is no laughing matter.  We need to figure out why Kinetic Park, WVU’s Research Park and the Dow Technology Center in South Charleston are in their present conditions and what, if anything, we might be able to do to change it.

The game of charades

As anyone remotely familiar with higher education job searches knows, searches for top positions often are rigged.  Generally, this is done by stacking a search committee with people who will support a particular candidate and/or railroading a candidate through a divided search committee because the rigger knows he or she has the votes.

Knowing how searches usually are rigged, I must admit to utter and complete bafflement concerning the process used to hire Mike Hamrick as Marshall University’s new athletic director. My hunch is that the search was not rigged, but I have no explanation for the unusual chain of events.

President Stephen Kopp made a big splash a few months ago by announcing a top-notch search committee consisting of board members, faculty and community leaders.  Then he apparently decided to ignore them.  According to Huntington Herald-Dispatch reporter Chuck Landon, President Kopp and two unnamed search committee members traveled to Texas and interviewed the finalists and decided to hire Mike Hamrick without consulting with the full search committee.

Four observations:

  • If you are trying to guess the number of jelly beans in a jar, use the average guess of a large group of people rather than relying on your own guess and you’re more likely to win.  The same rule applies to hiring.
  • It’s a big mistake to pretend that someone’s opinion matters when it doesn’t.  Nothing demoralizes people more.  And Marshall University doesn’t need any more demoralized people.
  • Every person I’ve ever seen hired through a flawed search process has struggled in his or her job.  This does not bode well for Mr. Hamrick or Marshall University athletics.
  • If Mr. Hamrick does struggle, there won’t be a search committee to blame for a bad hire.

22 July 2009.  Further reading:  Las Vegas Sun article on Hamrick’s departure.

Anyone interested in the intersection of higher education and community and economic development should read the following article in Change: “Universities for Cities and Regions: Lessons from the OECD Reviews.”

The article summarizes the Organisation for Economic Co-operation and Development’s (OECD’s) study of higher education’s role in local and regional economies.  Although its focus is international, the study offers numerous insights of relevance to West Virginia’s community and economic development efforts:

  • “In the knowledge economy, people no longer follow jobs – jobs follow people.”  The article explains why technology companies like Google, Yahoo and FAST have set up research and development bases in Trondheim, Norway, which is a mere 500 kilometers from the Arctic Circle.  It is home to the Norwegian University of Technology and has a high concentration of the knowledge, skills and infrastructure needed for innovation.  The temperature there may be cold (a high of 53º F today), but the talent pool is hot!
  • “It is becoming clear that despite the ‘death of distance,’ innovation continues to cluster around specific regions and urban centers that have skilled people, vibrant communities, and the infrastructure for innovation.”  Communities without strong higher education institutions are very unlikely to be clusters of innovation.  This is the best argument that can be made for not reducing West Virginia’s number of colleges of universities; the communities of which they are a part will struggle without them.
  • “There is considerable resistance among the academic community to local and regional engagement….  The regional agenda is a particularly tough challenge for research intensive universities.”  The same is true in West Virginia.  West Virginia’s community and technical colleges are far more engaged in local and regional development than are other higher education institutions.  Having said that, there are pockets of innovation at virtually all of West Virginia’s higher education institutions (e.g., Concord University’s Nick Joe Rahall, II Technology Center).  The state needs to support this type of activity.
  • “A … profitable approach is to transform the economy by building on existing strengths – a strategy that allows for incremental change and growth.”  Their point is that the investment needed to create another “Silicon Valley” would be overwhelming and might not succeed, whereas focusing on a region’s strengths is less costly and more likely to produce a favorable return.  This is precisely what the West Virginia Community and Technical College System is doing with its sector-based approach to economic development.  Under the sector-based approach, you bring together people connected to a key regional industry with growth potential and figure out how higher education can provide it with a skilled workforce and help it innovate.  It is unfortunate that the state’s research universities are not playing a more significant role in these efforts.
  • “At the end of the day,… a thriving regional economy benefits colleges and universities in innumerable ways.  Even so, it may require a journey of internal reform for a university to take some responsibility for generating that prosperity.”  If Marshall University wants to bring in top-notch researchers, Huntington must be the kind of community where a top-notch researcher would want to live.  This is why President Stephen Kopp, I suspect, has been an active participant in the Create Huntington initiative and has made “community and service” one of the four pillars of Marshall’s strategic plan.  What’s good for Huntington is good for Marshall University.
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